To become the premier manufacturer of the best quality tyres and tubes for all kinds of vehicles.
To conduct business most efficiently and professionally to provide best quality products to the customers on competitive rates and to ensure maximum return to all stakeholders in a way that social responsibilities are also met sincerely.
• To produce and market best quality products, consistently exceeding customer expectations and to provide after sales service.
• To guarantee optimal usage of company’s resources, create employment opportunities and to protect interests of all stakeholders.
• To utilize all resources ensuring thereby consistent growth quantitatively and qualitatively.
• To create conducive working environment leading to enhanced productivity, job satisfaction and personal development of our employees.
• To ensure meeting its social responsibilities.